Equine Talent FAQ

Equine Talent is in pre-launch. The site introduces the planned marketplace, seller tools, and advertising formats. Live listings and seller accounts are not available yet.

Payment, transport, escrow, trial, refund, and guarantee policies have not been confirmed. No transaction or transport service is currently offered through this pre-launch site.

Equine Talent focuses on western performance horses, including reining, cutting, reined cow horse, and roping. Listing categories and eligibility will be confirmed before launch.

Trainer profiles, ranch pages, horse ads, and stallion showcases are planned. Advertising plans and prices have not been finalized.

Joanne Wesloske, also known as JoJo, is the creator and owner of Equine Talent. Her background combines design experience with a lifelong involvement in horses and reining.

Founder Joanne Wesloske has committed to donating 15% of Equine Talent earnings to the Dale Wilkinson Memorial Crisis Fund.

Seller identity verification is planned, but is not operating on Equine Talent yet. Buyers should separately check the seller’s identity and authority to sell, the horse’s registration and performance records, current media, and veterinary findings. An identity check alone does not establish ownership, soundness, or suitability.

Start with your riding level and intended discipline. Ask who owns the horse, who has been riding it, what it does reliably, what its records show, and what management it needs. Review current video with your trainer and discuss a purchase examination with your veterinarian before deciding.

Use current, clearly dated photographs and representative video of the horse’s everyday handling and work. Show the whole horse, identify the rider and setting, explain the training level, and support performance claims with records. Keep a polished advertising design separate from the evidence buyers need to assess the horse.

Compare horses with similar disciplines, training, age, condition, location, and documented performance. Separate asking prices from confirmed sale prices, and ask an experienced professional to explain important differences. Equine Talent’s valuation demonstration is not an appraisal or a verified market-price service.